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How to Sell Your Home Quickly Over the Holiday Season

How to Sell Your Home Quickly Over the Holiday Season
It’s tempting for many sellers to take a step back over the holiday season and wait to list their home until after the New Year. Some sellers may even pull their homes off the market temporarily to relist once the holidays are safely behind them.
This strategy works well for sellers who may have other obligations and can’t be as committed to the sale of their home during the holidays. Admittedly, there are many distractions – holiday parties, family obligations and an endless to-do list. But if you’re motivated to sell, staying focused during the holidays can really pay off.
The end of the year is typically a slower time of year for the real estate market. For motivated sellers, that means less competition. Once the New Year hits, there will likely be a flood of inventory from all those sellers who were holding off on listing their homes. Take advantage of the lack of inventory during this season to make your home stand out and attract your ideal buyer. The holiday season can present some unique opportunities to get your home sold quickly if you take the appropriate steps.
Price competitively. One sure way to make your home stand out against the competition is to price appropriately. The market is incredibly price sensitive. Even slightly over-pricing a home can result in lost momentum and extra days on the market. If your goal is to sell quickly, then over-pricing is not an option.
There may be fewer buyers actively looking on the market during the holidays, but more of these buyers will be serious prospects who are also making their home search a priority. Work with your listing agent to develop an appropriate pricing strategy that works for you and that will also catch the attention of potential buyers.
Make your home shine. Make sure your home is showing at its best. This is the golden rule no matter what time of year you’re listing your home, but it can be especially difficult over the holiday season. Out-of-town guests, holiday decorations and winter weather can all be challenges to getting your home in showing condition.
Holiday lighting, a fire crackling in the hearth, and festive decorations can make a home feel inviting and appealing but only if it’s been executed correctly. Think classic and minimal. Going overboard with holiday lawn ornaments, chotchkies or flashing, multi-colored lights could be a major distraction for buyers. Less is more.
Decorate strategically, get organized, and make a plan so you can easily and painlessly get your home ready for a last-minute showing request.
And if you’re putting your home on the market for the first time, you may want to hold off on the holiday decorations altogether, or remove them temporarily for the photo shoot. Second to price, excellent photography is one of the most important ways to make your home shine and to catch the eye of potential buyers.
A few extra pieces on the fireplace mantel or a garland on the banister can probably be overlooked in person, but it could stand out like a sore thumb in your property photos and distract buyers from noticing your home’s most impressive selling points.
Be flexible. The best way to sell your home during the holidays is to be flexible and make your home easy and available to show. This can be easier said than done, but it’s important to keep your end goals in mind. You’ve already gone through the work of getting your home ready to sell over the holidays, but if you don’t make your schedule flexible enough to get buyers in to see it, it will all be a wasted effort.
Buyers who are looking during the holiday season are often more serious and more motivated to buy and close quickly. Both buyers and sellers alike may take advantage of tax incentives for closing before the end of the year. Although, you should speak with your tax advisor regarding your individual tax situation.
Selling during the holidays also allows you to reach out-of-town buyers who may only be in town for a short time, house hunting during their vacation or in-between visiting family. Scheduling during the holidays can be difficult, so the more flexible you can be to get buyers in the door, the better the chance of a successful sale.
For serious sellers, listing your home over the holidays has its definite advantages. Less inventory means less competition and buyers who are searching over the holidays tend to be more motivated and willing to close fast.
Set yourself up for success to sell your home quickly over this holiday season. Price competitively to attract buyers, make your home shine (less is more), be flexible about scheduling so you can get potential buyers through the door and stay focused. Because, ultimately, what better way to start the New Year than with a fresh start and the successful sale of your home?
Blog by: Sally Forster Jones

http://realestate.usnews.com/real-estate/articles/how-to-sell-your-home-quickly-over-the-holiday-season/

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You Want To Buy or Sell, Now What?

You want to Buy or Sell – Now What?

 

After helping people buy and sell real estate for over 12 years, I hear all people tell me all the time that they didn’t know where to start, what to do, what not to do, and they were a little scared. I ask them, “Well how did you decide to call me” and they almost always say, “our friends used you or we saw you sell that house down the street” or something to that effect.

The Joe Reed Team

It started me to think, what does the person do who doesn’t know someone or is going to start this process alone?

So with the beginning of 2017 here I decided to give my advice to those individuals who need help starting the process of buying or selling.

If you are selling your home:

  1. ALWAYS make sure that the Realtor you are considering is a Realtor. Every agent is not a REALTOR®, but most   are. If you’re unsure, you can ask your agent if they’re a licensed REALTOR®.  REALTORS® are held to a higher ethical standard than licensed agents and must adhere to a Code of Ethics.  Some REALTORS® are brokers, while some are agents. Unfortunately, people use the term interchangeably: there are some differences.
  2. Interview more than one agent! I would suggest that you interview 3 agents. That way even if you go with the one you like the most from the get go, you will know that you made the right decision and won’t question, “what could have been”
  3. Ask questions! Don’t be shy to ask the tough questions. These are some of the ones I recommend.
  1.  How long have you been a Realtor?
  2.  Have you sold homes like mine previously?
  3.  What are your marketing strategies to help sell my home?
  4.  Are you a full time agent?
  5.  Does the agent communicate in a way that works for you? i.e. – texting, social media etc..

 

If you are Buying a home, here are some questions to ask your Buyers Agent

 

  1.  Are you a full time agent?
  2.  Is this agent able to show you homes in the time frames you need?
  3.  How long have they been an agent?
  4.  How strong of a negotiator is this agent?
  5.  What tools does this agent have to help you see a home before anyone else does?
  6.  Does the agent communicate in a way that works for you? i.e. – texting, social media etc..

Some additional questions you should ask are:

  1. Ask the agent why they like real estate. This one can really give you a good feel for if you have the right agent for you. You are going to be spending a lot of time with this person and so you want to have a good relationship with your agent.
  2. How many homes did you and your brokerage sell last year? This is important to know because you will learn how much experience they have as well as how familiar they are with the market.

 

These are just my recommendations on questions to ask, however, for more information please visit http://realtormag.realtor.org/sales-and-marketing/handouts-for-customers/for-sellers/questions-ask-when-choosing-realtor for more great questions and advise.

We at The Joe Reed Team are full time real estate team dedicated to excellence. We would love an opportunity to meet with you whether you are buying or selling or investing. Call us today at 970-270-7505, isit our website atwww.joereedteam.com, or catch up with us on social media.

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What makes a buyer fall in love?

What makes a buyer fall in love?

With Valentine’s Day now behind us, I started thinking about what truly moves people in real estate and what it is about a particular house that makes someone fall in love with it.

Some Buyers are kitchen people, some are outdoor people, some are theater people but are there things that are consistent across the board that make people fall in love with a home?

This article from Realtor.com has some ideas in it about what truly makes a Buyer fall in LOVE. It is a great read. http://www.realtor.com/advice/sell/love-at-first-sight-home-buyers/

The Buyers Agents here at The Joe Reed Team are not “ordinary agents” who send you properties from the MLS and wait for you to tell them if you like one. They are up early checking to see what has been listed over night, they are checking throughout the day for the perfect one to pop up and get you in before any other Buyers get a chance to see it. They are talking and networking with other agents about properties that are about to hit the market or that have recently expired and are no longer available to the public thru the internet or websites. They are previewing properties for you so that they don’t waste your precious time with properties that won’t work. Simply put, they just worked harder and smarter than most agents to ultimately get you thru the front door of the house that you are going to fall in love with.

Call us today at 970-270-7505 or visit our website www.thejoereedteam.com to get to know Adam, Chad or Cody and have them help you find the perfect home to fall in love with. 

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Buying A Home In The Spring

Buying a Home in the Spring

Spring and summer are the high season for buying a home: according to one estimate, about 40 percent of home sales happen from April through July. Spring is a great time to buy a home, because buyers can move in better weather, have months to fix up the house before the cold sets in, and can get kids settled before the school year begins.
However, those advantages also mean that spring can be a competitive time to house-hunt. It’s important to be prepared: Know what you want, what you’re willing to trade off and how much you can spend, and be ready to move quickly when you find the home you want.

buying a home in the spring

Set Your Budget for Buying a Home

First, decide how much house you can afford. Besides monthly mortgage payments, you must have enough money for a down payment, closing costs, moving and the initial expenses of living in the home, including things like new furniture and paint.
The Mortgage Bankers Association recommends that buyers spend no more than 2.5 times their income on a home. Total housing payments should not exceed 28 percent of your gross income, and total debt payments should be less than 36 percent. That means payments on all loans, including your mortgage, student loans, auto loans and credit card debt. Try our Home Affordability Calculator to do the math.

Determine Your Home Wants and Needs

Before setting out on your search for a home, determine your needs. Make a list of what you absolutely must have and what you would be willing to forgo. Research the neighborhoods that interest you. Check out the schools, the local services and the public facilities and speak to people on the street to get a feel for the area.

Choose a Good Real Estate Agent

Local agents offer information you can’t always find online or through property listings. Agents know the prices of recently sold properties, and many have a good handle on what a house is worth. A buyer’s agent will represent your interests; helping you find homes that fit your budget and list of requirements and helping you get the best deal.

Get Mortgage Loan Pre-Approval

Speak with several mortgage lenders, online and off, and choose the best rate and the most appropriate terms for your budget. The low rates that are available may not last indefinitely, so see if you can lock in all or part of the loan. Many lenders offer various plans for your monthly payments. With a mortgage loan pre-approval in hand, you’ll be ready to act quickly when you find a home you want to make an offer on.

Blog by Cina Coren

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If You Are Thinking Of Selling, Now Is The Time!

If You Are Thinking of Selling, Now Is The Time!

Jonathan Smoke, the Chief Economist of realtor.com, in a recent article revealed that:

“Would-be buyers face a dilemma: There will be more homes on the market over each week of the next three to four months, but there will also be even more prospective buyers. We are entering the busiest season of home buying with the lowest amount of inventory in three years. To be competitive, buyers should get pre-approved for a mortgage and be ready to act quickly if they find a home that meets their needs.”

spring is the time to sell

If you thought about selling your house this year, now may be the time to do it. The inventory of

homes for sale is well below historic norms and buyer demand is skyrocketing. We were still in

high school when we learned the concept of supply and demand: the best time to sell something

is when supply of that item is low and demand for that item is high. That defines today’s real

estate market.

Smoke goes on to say:

“Listings are growing as they normally do this time of the year, but because demand has been growing faster than supply, homes are selling faster. So the monthly trend is the normal seasonal pattern, but the year-over-year decline is reflective of demand being stronger than supply for more than a year, which is resulting in fewer homes available and faster-moving inventory.”

In this type of market, a seller may hold a major negotiating advantage when it comes to price

and other aspects of the real estate transaction including the inspection, appraisal and financing

contingencies.

Bottom Line

As a potential seller, you are in the driver’s seat right now. It might be time to hit the gas.

Blog by: The KCM Crew

For information on how to sell your house FAST and for MORE contact The Joe Reed Team now.

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Change Is In The Air

Change Is In The Air

Change is definitely in the air early this year in Colorado. Being born and raised in Colorado, I have learned that our beautiful state and this industry can throw just about anything at us. The changes in Autumn make it my favorite season. Maybe that is one of the reasons I love Colorado and in particular, the Grand Valley.

I have always believed that while sometimes tough, change is good. One of my favorite quotes about change is, “Change is the essence of life. Be willing to surrender who you are for what you could become”. With that being said, we at The Joe Reed Team have had some changes that I would like to share with you. As you know we have always tried to provide the best support team to our agents and to you, our clients.

Kristie Clark has played a vital role in that but now has taken on a new role with our team. She is now the Buyer’s Coordinator for the team. We are very excited for her to bring her knowledge and spirit to another division of The Joe Reed Team.

I would also like to introduce Nicolle Lewis, our new Listing Coordinator. She is a tremendous asset to our team and we couldn’t be happier with where things sit for us as we move into the 4th Quarter.

I want to thank you for taking a moment to read our blog and we look forward to helping you, your friends and your family with all of their real estate needs.

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5 Things Your Realtor Won’t Tell You, But I Will

Whenever I go to a listing appointment, I always ask the question, “Why am I here?” I feel like it sets the tone and it makes the seller(s) more comfortable. I think most people have this preconceived idea that I am going to come into their house and tell them it is a dump and they have to put a free sign on the corner for it.

I am a black and white kind of guy. Let’s be honest. There are no secrets in real estate any longer. Everything, and I do mean everything, is public knowledge. If people actually don’t know, they will just make something up. So I am going to share with you the top 5 things I will tell you that the “other” agents won’t.

LOST

1) You have to clean up.

Look, I don’t care how you live when your house is not on the market. No judgements from me. However, if you want your house to sell and not just be “on the market,” you have to do what I say, and the first thing is – make it look like it could appear in a magazine. Paint, clean, and I do mean C L E A N, de clutter, pack everything that isn’t used on a day to day basis, stage, and most importantly — fix anything that is wrong with the house.

2) You have to be priced right.

There is nothing wrong with being a tad over the market if you are in a high demand market; but if not, you need to be priced right. If the buyers have a good agent, they will know what your house is worth before they even step foot inside it. Remember, all sales are public knowledge. And if that isn’t enough, our good friends over at Zillow think you should be giving it away, so be smart and price with the market. It will save you frustration in the end!

3) You have to be ready for showings.

Look, I get it, having your house on the market is right up there with having dental work done. It is awful. The one day that you don’t make your bed is when someone wants to come see it; and having kids, just amplifies the horror of having your house on the market, but if you are serious about selling, you have to be ready for anything, anytime, and from anyone.

4) Don’t take offense!

Buyers can be brutal; but most of the time, they are just saying how they feel your house stacks up to the other houses they have seen, which leads me back to points 1 and 2.

5) Be honest

Be honest with yourself, be honest with me, and be honest with buyers. You can’t hide anything they or I won’t find out about. Trust me! There are a bunch of Sherlock Holmes walking in and out of your house, and people sue for dumb things, so disclose disclose, disclose!

 

I hope all of this doesn’t scare you away from selling because they are very simple rules; but if you follow them and hire us at The Joe Reed Team, we can help you navigate the waters of the real estate market and better yet, we have partners in place to help you do all of these things! As always, leave a comment, call, text, email, or find us on social media.

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What’s Luck Got To Do With It?

With St. Patrick’s Day this month, I got to thinking about “luck” and what it means in real estate. Does luck have a place in real estate?
For decades, probably even before the turn of the century, real estate has always been jokingly about location, location, location but is there more to it than that? Is it luck? Did you just happen to find your dream home? Did your house just happen to go under contract in one day with multiple offers? I say no. I believe, and even practice, that real estate is a calculated game of insight, wit, and intelligence.

imagesThat is not to say that the brand new agent who is selling the overpriced listing down the street doesn’t get “lucky” once in a while but for the most part, luck has no place in real estate. The time honored practices in real estate have never been more important. Technology is great, and I utilize all the new stuff as it comes out, but it does not take the place of putting the work into the job. We can’t just rely on throwing a sign in the yard and hoping to get “lucky”. That is an amateur’s mistake.

Why would you hire an agent that relies on luck? Most of the time, the commission on the sale of a house is a substantial amount of money, and true professional Realtors earn every penny; but it never ceases to amaze me the Buyers and Sellers who don’t educate themselves and just hire agents that rely on “luck” rather than those who have insight, wit and intelligence.

So, what does all this mean to you? Well, you are lucky you are reading this blog because we at The Joe Reed Team do not rely on luck. We rely on technology, wit, intelligence, and time honored practices to make sure that your real estate transaction is the best possible experience for you.
Call us today 970-270-7505 or email us at info@thejoereedteam.com

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Mistakes Sellers Make

Mistakes Sellers Make

One of the most important things that happens when you hire The Joe Reed Team is the consultation at your home. Sure; everyone is worried about the dreaded and feared P R I C E when a Realtor comes over, but price is just one of the many things that add into an equation to net you the most money in the shortest amount of time. 

The consultation with us is one of our trade secrets but I did want to share with you all today about one of the mistakes that Sellers tend to make. 

I call it the “Less is More Rule”. Sellers tend to want to fill their home to stage it and put out as many things as they can to show how big it is. Totally opposite of what we want to do. We want to create what we like to call “white space” empty space. Space for the Buyers to envision their belongings in the house. We want to pack up any collections, collectables, family heirlooms, family portraits, and clutter. We are striving to stage the house with only the basics and to make the house look like it is straight out of a magazine. Basic furniture, a couple of well appointed decorating pieces and that is about it. Things like new throw pillows, that have a splash of color, new bedspreads on the beds, and a most importantly a new colorful door mat are all little things that help your home stand out above the rest. Whether you are a busy professional or someone who just doesn’t have an eye for these types of things, when you hire The Joe Reed Team, you can take advantage of the free services of our cleaning crews and staging crews.

Call us today at 970-270-7505 when thinking about Selling your home. Who you list with does matter, and we would love the opportunity to show you how we can get you the most amount of money in the shortest amount of time.

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What makes a tech savvy agent?

Are all agents the same? What makes a tech savvy agent?  Don’t they just put your home into the MLS and then sit back, golf, and wait for their check to come in?  That is the most common statement that we hear when a Seller has listed with another agent, their home doesn’t sell and we are sitting in their dining room as we ask what happened with their first agent.

 

As uncomfortable as it is for me sometimes, I like the honesty from the Seller even as inaccurate it is most of the time. However, it gives us an opportunity to really tell the Seller what we do that is different from other agents.

So what exactly is it?

Technology is the single most important thing in selling a home in today’s market in my opinion. Yes, face to face interaction, proper contract writing skills and knowing the legal details are important, but if you don’t have the best, latest technology and truly understand how the consumer utilizes it, then your agent isn’t reaching the most amount of Buyers for you; therefore, not doing the best possible job.

 

The largest generation of Buyers, in the history of real estate, is just now entering the buying field; the Millennials. They are smart, savvy, and quick. If they can’t navigate your business while mobile, they will move past you and never give you another shot. If you don’t text, blog, have an online and interactive way for them to view homes, network with them through social media, or simply move as fast as they do, then you lose them! GAME OVER!

The steps a tech savvy agent should take for YOU.

So, that is why back in 2007 when I joined RE/MAX 4000, I made a commitment to my Sellers and Buyers that I would always have the latest technology for my clients. We were the first to have a lot of the technology in Grand Junction that is now standard in our area.  We are more than just a tech savvy agent, we are tech savvy people who embrace it and love every aspect of it.

 

I can confidently say, there is not another agent in the greater Grand Junction area that has the amount of technology The Joe Reed Team has. Call us today for your personal appointment, custom tailored to your needs to help you achieve your real estate goals.